Market watchdog calls for transparency on AI in price setting
DutchNews.nl · 28 Sep 2026

Market watchdog calls for transparency on AI in price setting

The Dutch consumer markets authority ACM has called for more transparency on the role of AI in setting ticket prices after an investigation found wide discrepancies in the amounts charged for airline tickets. The ACM said some airline seats had 35 different prices, while one-third of tickets cost 40


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