Lululemon Is Turning to a Rival’s CEO to Fuel Its Turnaround. The Hire Reveals What It Thinks Is Missing
Inc · 8 Oct 2026

Lululemon Is Turning to a Rival’s CEO to Fuel Its Turnaround. The Hire Reveals What It Thinks Is Missing

After falling short of analysts’ expectations, the athleisure giant is trying to grow. A key hire signals where it’s headed.


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