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She Made a TikTok About ‘Hot Girl Walks’ in 2021. Now It’s a Global Brand That Works With Nutella and Spotify
Inc · 19 Oct 2026

She Made a TikTok About ‘Hot Girl Walks’ in 2021. Now It’s a Global Brand That Works With Nutella and Spotify

How Mia Lind turned her viral video into a serious business with a 57 percent annualized growth rate.


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