The Verge · 12 Nov 2026
The Oura Ring 4 is almost as good as the newer model, but $150 cheaper
The previous-generation Oura Ring 4 is on sale for as low as $249 at Amazon, Best Buy, and Target, $100 off the retail price, and the first big discount on the device since July. The price varies a bit by size and color, with most silver and black models in stock at the lowest price between sizes 8 and 13. Best Buy also has an exclusive deep blue “midnight” color in stock for $279.
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